Are you passionate about making sense of data and simplifying it, so others can understand it?
Are you excited to work with people from a diverse range of backgrounds?
Are you interested in learning and experimenting with Open Source Intelligence?
join the team.
open
roles
open roles
What does the Strategy Pod lead role involve?
Leading a business unit. Working closely with the leadership team. This is a chance to take charge of a small, creative and dynamic team within the larger Synthesis structure. You will have freedom to guide and shape your Pod, including team development, recruitment and business development (choosing the clients you work for) and Pod’s financial planning.
Project planning and delivery. You’ll work closely with other strategists and data scientists to input cultural and contextual knowledge to optimise our algorithms and frameworks for new geographies and languages. This includes oversight of multiple projects, ensuring resourcing is planned efficiently, your Pod team is working to capacity and output is of the highest quality.
Act as a trusted advisor for world leading clients, serving as the day-to-day lead and decision-maker. Your role will require you to deeply understand our client’s business, get hands-on and run projects end-to-end. You will have a ‘nose’ for insights and trends that will be most useful and inspiring for your commissioning client and their internal stakeholders.
Business development. Working together with the leadership team, you will play a crucial role in establishing and growing client partnerships with existing and new clients. This means feeding into proposals, pitching, helping design approaches for new clients and brainstorming cross-sell ideas to grow clients across Pod teams.
You’ll Need...
5+ years experience in brand strategy, digital agency, management consultancy or related.
- Familiarity with digital research, social listening, qual and quant research.
- Familiarity working for FMCG, luxury, beauty, tech, media or gaming brands Experience running a team is an advantage.
Creativity in transforming data into memorable output and ability to present it confidently and persuasively to senior stakeholders.
Plussing communication style. Extraordinary writing, visual storytelling, and presentation skills. Naturally ‘plusses’ i.e. stretches thinking by adding, not criticising without suggestions.
Entrepreneurial mindset. Able to identify opportunities, discern a clear path forward. Constantly innovating ways to frame questions, source data, and improve Synthesis output and services.
The Role
This is a key role for our growing team. This is for you if you’re excited about building a business and becoming an evangelist for the power of open data.
Our mission is to transform the way brand and marketing teams leverage open data—what people search, share, say and do online—to make more inspiring products and more relevant marketing. We build clear decision frameworks with the tools of data science and tell rich, immersive consumer stories which bring to life their world, their wants and needs.
In This Role You Will…
- Drive and develop new business from your network of contacts as well as identify new clients and referrals, feeding into our event marketing and content marketing strategy to support growth. You will scope and write proposals independently for new business development.
- Act as a trusted advisor for world-leading clients in tech, entertainment, food & drink and fitness & wellness. Your role will require you to deeply understand our client’s business, run projects end-to-end and have a ‘nose’ for insights, themes and trends.
- Lead projects end to end, coaching and developing highly diverse teams to quality outputs with impactful recommendations.
You’ll Need...
- 5+ years experience at a top agency: brand strategy, digital, management consultancy or insights related experience.
- An ability to translate client requirements into consulting proposals, working collaboratively with subject matter experts in our Data Science, Audiences, Trends, and Futures practices.
- Familiarity with data driven storytelling from digital research, social listening, qual and quant research.
- Strong communication skills: extraordinary writing, visual storytelling, and presentation skills to bring ideas to life
- Strong interpersonal skills: a flexible thinker who thrives in positive, collaborative environments, is able to work under pressure. Naturally adopts a ‘plussing’ approach– pushes, questions and stretches thinking by adding, not criticizing without suggestions
- Autonomous and self motivated: demonstrates initiative in identifying opportunities, discerning a clear path forward and acting upon them swiftly
Advantageous, but not required
- Fluency in a second language (Spanish, Brazilian Portuguese)
- Knowledge of quantitative, statistical and qualitative research techniques and analysis
Strategists at Synthesis deliver robust consumer insights driven by quantitative data analysis in a myriad of creative ways. You will be the culture expert, bringing a human perspective to numbers and statistics. You will support and lead client relationships, building trust with our partners by showing a strong interest in their business priorities and demonstrating a ‘nose’ for insights that are most useful and inspiring for them.
You'll Need...
- >1 year experience working in brand strategy or digital marketing role
- Spanish language fluency (native level) and an interest in brands and Spanish and Latin American pop-culture is a must.
- Creativity in transforming data into memorable output and ability to present it confidently and persuasively to senior stakeholders.
- Strong analytical skills: you’ll be working closely with our data science team to input cultural and contextual knowledge as they optimise our algorithms and frameworks for new geographies and languages. Familiarity with digital research, social listening, qual and quant research
- Strong interpersonal skills: a flexible thinker who thrives in positive, collaborative environments, is able to work under pressure, and communicate effectively.
- Criticality: stretching thinking by adding and expanding, not criticising without suggestions.
- Entrepreneurial mindset: constantly innovating ways to frame questions, source data, and build outputs to improve the overall Synthesis products and services.
Advantageous, but not required
- Fluency in a third language (native level)
- Familiarity working for FMCG, luxury, beauty, tech, media or gaming brands (agency/client side)
- Knowledge of quantitative, statistical and qualitative research techniques and analysis
- Familiarity with programming languages and data visualisation tools: R, Java, Python, Tableau.
who we are
We are passionate about the power of Open Source Intelligence.
Data scientists, data engineers, cultural strategists and creators.
We come from different backgrounds and cultures. Everyone brings different perspectives to the table, and that’s how we uncover multi-dimensional contexts behind the data.
where
we are
where we are
We have office spaces in Singapore and Austin. And a remote team spread across Latin America, who have biannual “on-sites”, either in LatAm or Austin.
The world is our campus. Everyone at Synthesis is also invited to “work from anywhere” for up to 4 weeks a year and come back inspired, with fresh ideas.
the creative data house
Our headquarters are in Singapore, called the Creative Data House. It’s a space of learning and experimentation with open data.
We collaborate to create innovative models and imagine how we can create experiences that help people immerse themselves in the insights.
what we value
We experiment with small pilots. We value resilient people who are unafraid of trying something new, and continuously seek to make things better and more efficient. We innovate bit by bit, day by day.
We always invite in new ideas. We value bringing different perspectives to build ideas together. That’s how we create the best possible work.
We never stop learning. We value humble, curious minds who absorb all the things around them to learn and grow.